
In this power-packed 30-minute call, you'll walk away with game-changing insights tailored to your IT startup or MSME:
Get a step-by-step roadmap to fix issues like unclear plans or risky releases—saving you weeks of trial-and-error and unlocking immediate growth.
Discover simple ways to build reliability with clear dashboards and steady rituals, so you can scale without burnout and enjoy true work-life balance.
Learn proven fixes for cloud overspend and weak monitoring, empowering you to lead with more focus, less stress, and the confidence to hit your startup goals.
This 1-on-1 call is not for everyone. Please do not join if you are:
If you found yourself nodding your head reading this section, then you are in the right place. This 1-on-1 call is for you if:

I’m Santhosh, CEO of Scale Startup — Your Scaling CoFounder.
For the last 15+ years, I’ve been deeply immersed in tech and startups.
✅ I was the first employee at a startup founded by two IITians, where in just 3–4 months, I made the tech side worry-free for the founders — solving every engineering challenge with a small team and limited resources.
✅ Later, at Play Games 24x7, I joined as the 9th employee and built a reusable game code architecture — with this, a project that was planned for 6 engineers for 3 months was completed by just 2 of us in the same time. There, I also worked closely with the product, art, testing, and analytics teams and got first-hand experience of how every function of a growing company operates.
✅ In 2018, I started my own IT company and got hands-on with everything — product, tech, team, operations, and clients. We built a strong, scalable product and it became popular in just a few months. But on the flip side, I also hit burnout and breakdown while trying to handle everything myself. That’s when I realised: great code ≠ great company.
This was my turning point. I invested over ₹30L in coaching, did a root-cause analysis of my mistakes, and fixed my blind spots in planning, execution, team, and tech decisions.
Today, I use that experience to help founders avoid the same expensive mistakes. Instead of burning money on rework, random hires, and messy releases, I help them:
✅ simplify their tech roadmap,
✅ make releases safer and faster, and
✅ scale with fewer breakdowns and less burnout.
I don’t just talk systems, I’ve built them, shipped them, and worked across teams while doing it.
The research shows that only 5% of startups become successful. Hence, I made my mission to help 1000 Indian IT startups build clean, scalable tech engines that actually support growth.
I’ve lived the Founder’s Nightmare so you don’t have to. Now I’m here as Your Scaling CoFounder—to sit on your side of the table and help you scale with clarity, not chaos.
Absolutely. We won't solve every problem, but we will solve your most pressing one. This call is designed for busy founders—it's a high-impact, surgical strike on your biggest bottleneck to give you immediate momentum.
Yes. The principles of scaling, security, and process management are universal. My experience spans multiple domains, and the focus is on the business and operational framework around your tech, not just the code itself.
100%. As a founder myself, I understand the importance of confidentiality. Everything we discuss stays between us.
Just one thing: come with a clear idea of your single biggest challenge or the one thing that keeps you up at night. The clearer your problem, the more actionable my solution will be.
Yes! Getting these foundations right before you scale is the smartest thing you can do. This call can save you from making critical mistakes that can cripple a startup later.
You will have a clear, actionable plan to implement immediately. If you're interested in more support, I can share some information on my programs. If not, you walk away with a valuable strategy, completely free.
My mission is to increase the success rate of Indian startups. By helping founders like you get clarity, I'm one step closer to my goal of helping 1000 startups scale successfully.
Absolutely. In fact, I recommend it. Having both perspectives (founder business + technical lead) often surfaces the real blockers faster.
Blogs are generic. Your problem is specific. YouTube teaches concepts. This call diagnoses your blocker in real-time based on your situation. Plus, you get a personalized action plan—not a one-size-fits-all framework. That's the difference.
We're not fixing your entire stack in 30 minutes. We're identifying which problem to fix first. That clarity alone saves you 3 months of spinning your wheels. The action plan gives you the roadmap.